Wednesday, 26 January 2011

Advertising techniques (Escape)

Escape is a technique used to make the consumer believe that if they buy the product they will be able to escape day to day life and be taken to a more exotic surrounding. Car companies of use this technique, they show the car being driven through an exotic country or the country side, or even the dessert. This makes the audience believe that if they buy this car, they will be able to drive through these places like in the advert, even though they probably wont.

1 comment:

  1. Thanks for reveling this true fact to us....
    Escape is a technique used to make
    the consumer believe that if they buy
    the product they will be able to escape
    day to day life and be taken to a more exotic surrounding.
    Excellent post! You covered the topic well.
    Extraordinary work
    Certainly wonderful! I will definitely
    share it with others. You ought to have
    appreciations for giving out.

    free articles submission



    ReplyDelete